Organizing urban events in open public spaces is a major challenge that requires a combination of attractive form and strategic planning. With rising expectations from attendees and the strong competition for the attention of residents, it is necessary to take care of every detail. With the right preparations, the prestige of urban outdoor events can be elevated in just a few steps. Here are four tried-and-tested ways to make it special.
1. Original stage backdrop
Outdoor events are increasingly incorporating modern technological solutions that transform the stage into an interactive spectacle. One impressive tool is the Wordfall water printer - an innovative installation that uses precisely controlled water streams to "print" text, symbols, and graphics. It can be used during speeches, concerts or opening galas. It is a simple way to elevate the prestige of urban outdoor events. What's more, its content can be freely personalised, from city logos to festival slogans.
2. Artistic programme featuring local talent
It is worth arranging a well-chosen artistic programme, including professional artists as well as local bands, young artists or residents of the city. It may also be a good idea to incorporate performance elements, such as dance spectacles, light and music shows or mappings which, due to their visual form, elevate the prestige of the urban outdoor events.
3. Exclusive VIP zones
The introduction of separate VIP zones or elegant lounge areas (e.g. with deckchairs and plants) is a great way to attract business partners, the media and representatives of local institutions. The existence of such spaces builds prestige and signals that the event has been thoughtfully designed with the various needs of the audience in mind. These zones can also serve as view points to the main stage.
4. Holograms as a presentation format
A good way to elevate the prestige of urban outdoor events is the use of holograms. This innovative technology allows the display of three-dimensional visuals that appear to float in mid-air. Holograms work well as mediums to present logos, messages or even speeches in a completely new form. They can be used on stage as well as in information points or partner areas.
As presented, elevating the prestige of urban outdoor events isn’t just about the budget, but also about making smart, intentional choices regarding attractions and design. Innovative technologies such as the Wordfall water printer and holograms, combined with an artistic layer, can profoundly impact how your event is experienced and remembered by attendees.